This week’s newspaper marks the fourth weekly edition since we’ve taken the helm of this Rappahannock institution. We have absolutely no regrets; and from what readers and advertisers have been telling us, they are pleased as well. I hope they are not just being polite. Here’s a sampling:
“I’m just so glad to finally see an overhaul of what used to be a great newspaper to read, and will hopefully be the hometown newspaper again that it once was several years back!”
“I don’t know about anybody else, but I think it’s pretty darn cool that we have gotten our local paper back into local hands.”
“I think it behooves us all to do our best to support the New Rappahannock News in every way possible.”
In addition to the print edition, which you’re holding in your hands, the newspaper’s content is now largely available online at www.rappnews.com. This online edition is the creation of the newspaper’s editor, Roger Piantadosi, and it is still very much a work in progress. But the feedback we’ve so far received is most gratifying, e.g.:
“Excellent news and a nice looking site as well. Quick and easy to navigate. Easy to find what you need. Nicely done, folks!”
“Thank you, thank you, thank you! We subscribe to the print edition, but it is often helpful to be able to look things up on the website.”
“Good news! Good for you.”
“I like the format — very easy to scan the articles.”
“Thanks so much for putting the paper back online. And I am excited about the local ownership and new energy behind the paper.”
The very best websites are the most interactive, so please keep your comments and suggestions coming. Our goal is to make the new website and the traditional print edition complementary to one another, with each adding value to the experience of the other.
Another change we are contemplating is to do away with the separate advertising inserts sometimes bundled in the newspaper. We would be eliminating some of our revenue, but, more importantly, we would be eliminating much paper waste. For many readers apparently just toss these inserts in the trash, without reading, without recycling. On the other hand, we hear from some readers that they value the ad inserts, particularly the discount coupons.
What do you think?