Local Flavor assists in webcast

Alton Brown, left, and Local Flavor co-founder Mark Reinhardt discuss local food initiatives to increase access to healthy food for children at the Farm to Table to Kid Conference in Atlanta.

Mark Reinhardt, co-founder of The Local Flavor, a direct farm-to-consumer distribution service based in Amissville, partnered with Chuck Ebbets of Kit-Digital to produce a webcast of the Farm to Table to Kid conference in Atlanta, Ga., last weekend.

The conference was hosted by the Arthur M. Blank Family Foundation at their headquarters in Atlanta and featured a discussion panel led by Alton Brown, star of the hit Food Network Show “Good Eats,” with participants Yael Lehman of The Food Trust and Anthony Geraci of Baltimore City Schools.

The program was part of the Foundation’s ongoing Speaker Series. A major thrust of the Foundation is to improve the health of children by promoting more active lifestyles and creating connections to healthy local food. The Foundation also announced a $34,000 grant for Georgia Organics to improve meals in school cafeterias as well as encourage direct farming and gardening experiences to over 60 school teachers and 500 elementary school students in Georgia.

There were over 200 audience members at the event with several hundred more viewing online. The event opened with remarks by Penelope McPhee, president of the Foundation, and was followed by remarks from Alton Brown and presentations by Lehman and Geraci. After the presentations, Brown led a discussion panel with the participants and fielded questions from the live audience as well as those submitted by the online viewers.

The event was a smashing success by all measures and Local Flavor is proud to have been part of a national campaign to promote healthy local food to children. An archived version of the webcast will be posted soon on the Blank Foundation’s Web site.

Founded in 2008 by Reinhardt and Laurie Smith, Local Flavor is a direct farm-to-consumer delivery and distribution company, serving the Northern Virginia area by providing residents in suburban and urban settings access to fresh food from local farms in Virginia. The company works with dozens of small farms and producers to increase access to healthy local food. More information can be found at FarmBuyersClub.com.

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